Detroit Creates New Options for Its StepUP™ Service Program

New EPA ’07 Overhaul Choices Now Available to Meet Customer Demand



LOUISVILLE, Ky. – March 22, 2012 – Detroit, a brand of Detroit Diesel Corporation, a leading manufacturer of engines and powertrain components for the commercial truck market, will offer new StepUP overhaul options for EPA ’07 Series 60® and MBE 4000 engines starting in Spring 2012. Detroit’s four-level StepUP program options offer appropriate service levels for any engine in need of a performance upgrade.



To simplify the many overhaul choices available, Detroit will also be adding an easy-to-use online tool through www.demanddetroit.com to help customers choose which level of StepUP overhaul is right for their engine. Customers will be led through a selection process resulting in the most appropriate level of overhaul for their particular engine’s needs.



“In today’s economy, we’re seeing customers hold trucks longer to get the maximum value out of those assets, making our StepUP overhaul program more popular than ever,” said Daniel Haggerty, director of parts and service marketing for Daimler Trucks North America LLC. “Now that EPA ’07 engines are starting to age, we’ve added new options within StepUP to meet that growing demand and keep them up and running at peak performance levels.”



In addition, customers looking for a complete replacement engine will also now enjoy significantly reduced lead times as Detroit allows its service network to complete base engines direct from its remanufacturing centers with off-the-shelf parts components.



A Detroit StepUP overhaul using Detroit Genuine Parts can restore engine performance to like-new specifications. It may be time to consider a StepUP overhaul if the engine suffers from low power, poor fuel economy, hard starts, multiple parts failures, excessive blue or white smoke, low compression, high oil consumption or wear metals in the oil.



“Competing in the commercial transportation market requires keeping a close eye on productivity, and the engine is the heart of the entire business,” added Haggerty. “The Detroit StepUP overhaul restores engine performance to increase power, improve fuel efficiency and provide the reliable operation our customers depend on.”



All four levels of the StepUP program include Detroit Genuine Parts, installed pricing, solid warranty coverage and expert installation by an unrivaled network of authorized service outlets.



To learn more about Detroit engines, powertrain components and service programs, visit www.DemandDetroit.com.



About Detroit



Detroit Diesel Corporation is a leading manufacturer of heavy-duty diesel engines. Headquartered in Detroit, Michigan, Detroit offers a complete line of engines and axles for the commercial transportation industry in both the on-highway and vocational markets. Detroit™ engines and axles are sold and serviced through a network of more than 800 locations throughout North America. Detroit is a brand of Detroit Diesel Corporation, a Daimler company.

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The Detroit™ Connect portal is easy-to-use, one-stop-shop for all vehicle performance data gathered, transmitted and analyzed by Detroit Connect.  The portal gives you access to insights delivered by  Detroit Connect Virtual Technician℠. The Detroit Connect portal will also give you access to new features, such as Remote Updates, and Analytics, available late 2017.

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DDCSN serves as both a public customer website and secure service portal to access DETROIT branded product service and parts information, tools, training, and more. Here you can access a wide range of product literature such as operator mauals, warranty booklets, and even service bulletins. You can also find parts catalogs, sales and marketing programs, webinars, and much more.

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DTNA Connect is the starting point for working with all brands and franchises that fall under the Daimler Trucks North America umbrella: Detroit, Thomas Built Buses, SelecTrucks, Sterling, Freightliner, and Western Star. Here, you can access the full spectrum of online applications, resources and tools you need. Whether you use DTNA online resources to complete repairs, purchase parts, submit warranty claims, spec new vehicles or track the status of your truck orders, DTNAConnect streamlines the tasks and activities that are part of your daily work routine.

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